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Masterclass [clear filter]
Tuesday, February 27
 

9:00am

Social Media 101: Big Data & Technology for the Healthcare Industry
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Millennials, born in the 1980s and reaching young adulthood in the first decade of the new millennium have grown up in a world in which information and interpersonal communication are instantaneous and ubiquitous. Access to relatively inexpensive but powerful information technology is a given for this generation that never really knew a world without the Internet, mobile phones and social media. There is a strong desire for “transparency” and “authenticity” yet the traditional medical community struggles  to adequately cater to this generation.
Social Media 101:  Big Data & Technology for the Healthcare Industry aims to change the DNA of healthcare givers one at a time. This session is designed for health care givers to gain interactive, focused and practical, training about the need to accept convergence, social media, technology, and the potential in big Data. Health care givers will learn to use social media and technology as a tool to propagate health.

Tuesday February 27, 2018 9:00am - 10:30am
Floor 3
 
Wednesday, February 28
 

9:00am

Email Marketing & Lead Nurturing: Generate, Engage, And Convert
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


What form of Digital marketing allows you to send personalized, informed messages to your target consumer group at anyplace and anytime? The answer—Email, popular because it is free, better for mobile marketing and big enough to fit in more content in a single message.


Email marketing is unarguably the best performing digital platform in terms of return on investment (ROI). Email experts must know how to attract customers and convert them to increase sales and revenues. Learn to write effective, engaging emails, how to go about planning, setting goals, content creation, delivering, measuring and testing.


Is this workshop right for you?
  • Marketers, Entrepreneurs, Business Owners and students who want to make a career in the marketing world will benefit from this course.
  • This workshop is also designed for all Digital marketing enthusiasts wishing to learn how to get immediate results with email marketing.
With hands-on, extensive practicals you will learn how to optimize email for mobile devices and ensure business longevity.

Speakers
avatar for Omodara Adediran

Omodara Adediran

Lead consultant, Brandable Sketches
Omodara Adediran has over 5 years’ experience in Marketing Communications . Currently she works as a brand manager at Insight Publicis , where she is responsible for brand building across a wide range of industries. She also volunteers as a member of the child development team at... Read More →
avatar for Ayeni Ekundayo

Ayeni Ekundayo

CIO, Businessplus services
Ayeni Ekundayo is an alumnus of the Harvard University, Executive Program. With his hard work, he finally got into Harvard University where he took training in Digital marketing.Ekundayo has worked with numerous brands across the world as a digital marketing consultant to deliver... Read More →
avatar for Deola Kayode

Deola Kayode

Digital Strategy Manager, INSIGHT PUBLICIS
Deola Kayode is a Digital Strategy Manager at Nigeria's leading Advertising Agency, Insight Publicis. He is also an editor of Marketing Lab Africa and the Author of Digital Epidemic, a Strategic eMarketing Guide for growing your business in the age of Conneted Customers... Read More →
avatar for Abayomi Joseph Ojo

Abayomi Joseph Ojo

Founder, HOUSE OF JETHRO
Abayomi J Ojo is the founder of House Of Jethro. Houseofjethro.com is the leading learning platform for event professionals, design experts, in the event industry, with the goal to bring the business-side, the artistic side, the marketing side and the storytelling side of being an... Read More →


Wednesday February 28, 2018 9:00am - 10:30am
Floor 3

10:45am

Video Editing 101: How To Create An 'About Us' Video
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Video accounts for about 70% of all consumer internet traffic today according to Cisco. More and more companies are making use of video because of its increased convenience and efficiency. High quality video production technologies are also now more affordable and more accessible to consumers.


In this session  attendees will learn how to script, film and edit basic videos like client testimonials and 'about us' videos that can be hosted on their website or on their social media platforms. Video has the power to bring users closer to customers and other stakeholders by increasing brand visibility and developing stronger endearment through video.


At this 3-hour skillshare workshop participants will learn:
  • Conceptualising
  • Creating a script or a storyboard
  • Filming
  • Editing (With Adobe Premier Pro)
  • Exporting a video

Speakers
avatar for Eniola Abumere

Eniola Abumere

Founder, ENIOLA ABUMERE PHOTOGRAPHY
Eniola Abumere Photography is a photography and video production company that produces visual media for events and for web based video content.
avatar for Adenike O. Adebayo-Esho

Adenike O. Adebayo-Esho

Content Creator/Youtuber/Blogger, MEDIA & FILM
I'm a Nigerian Movie & Lifestyle blogger.I am passionate about Nollywood movies and I'm excited to be a part of the industry.Even more, I'm passionate about the life I've chosen to live and I'm excited to share it with the world.
avatar for Stella Maris Ikelionwu

Stella Maris Ikelionwu

CEO, Head Makeup Artist, STELLA'S ADDICTION
Professional makeup artist, brow tech, blogger and vlogger. I turned my passion into a business and run my makeup studio in lekki phase 1. Also love to create content for our social media channels.


Wednesday February 28, 2018 10:45am - 1:45pm
Floor 3

1:00pm

Improvisational Theatre: Improving Your Spontaneity At Work
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


This workshop focuses on working on expressiveness and understanding improvisational theatre as a creative medium for empathizing, relating, and connecting with people, and thereby connecting to subordinates, seniors, business, and all involved in an organization. This fun based workshop helps participants understand the need to collaborate, break relationship inhibitions that exists within communities.


Facilitator will help participants;
• Creates trust within a group
• Increases confidence to take risks
• Improves listening and observation skills.
• Refines brainstorming abilities.
• Enhances creative-thinking abilities.
• Improves decision-making and problem-solving skills.
• Improves public speaking skills.
• Creates a culture of positivity, safety, and inclusion

Speakers
avatar for Oluwadamilola  Abdulai-Apotieri

Oluwadamilola Abdulai-Apotieri

CEO, Playback Nigeria
Oluwadamilola Apotieri-Abdulai (NG) is the CEO of Playback Nigeria and a member of the board of Centre for Playback Theatre (USA). He is a confidence coach and communication skills trainer dedicated to bringing effective change to individuals and organizations through theatre and... Read More →
avatar for Courage Chinokwetu

Courage Chinokwetu

International Trainer, PLAYBACK NIGERIA
Courage Chinokwetu is a professionally trained applied arts practitioner. She has a Bachelor of Arts Degree (Theatre Arts) from the University of Zimbabwe and a Masters of Arts Degree (Applied Drama and Theatre) from the University of the Witwatersrand, under the Drama for Life programme... Read More →
avatar for Oghenerunor Edjerunuketa

Oghenerunor Edjerunuketa

Programs Officer, PLAYBACK NIGERIA
avatar for Esinet Okunrotifa

Esinet Okunrotifa

Project Manager, PLAYBACK NIGERIA
I'm Vibrant, approachable and inquisitive! Lets talk about theater, spoken word, poetry. Lets talk about Playback, lets hear your stories.
avatar for Olarewaju Samuel

Olarewaju Samuel

Programs Officer, PLAYBACK NIGERIA
COOL AND EASY GOING, NEVER GIVE UP ON A TASK


Wednesday February 28, 2018 1:00pm - 4:00pm
Annex
 
Friday, March 2
 

9:00am

Canva Your Brand Class: Design Your Own Branded Graphics
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Canva Your Brand Class: Design Your Own Branded Graphics is a 3 -hour practical class where you get empowered to take charge of your branding as an SME or even a not-for-profit organisation. This class is focused on maximising the free online tool- Canva which is designed to enable most business owners to design graphics for most social media platforms as other marketing platforms,


This class will benefit:
  • Solopreneurs & Entrepreneurs
  • Staff of any organisation
  • Personal Brands & Consultants
  • Teachers & Educators
  • Social Media Managers
  • Event Planners
  • NGOs

Speakers
avatar for Ayodotun Rotimi-Akinfenwa

Ayodotun Rotimi-Akinfenwa

Creative Director, LIFESTYLE HUES
I'm a Brand Consultant, Content Creator. and Blogger. My brand, Lifestyle Hues is a two-pronged brand. First, the Lifestyle blog (www.lifestylehues.com) in which I am responsible for the creation, curating and editing of all articles, interviews and videos published in line with the... Read More →


Friday March 2, 2018 9:00am - 12:00pm
Floor 3