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Masterclass [clear filter]
Monday, February 26
 

10:45am WAT

Content, Data And Virality: Building Consistently Successful Online Campaigns
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

There is a blueprint for creating consistently engaging and viral content. That blueprint is hedged in understanding patterns in user behaviour. These patterns can be properly mapped with the right data collection and analyses tools at your disposal. Successful content creators have to constantly look at the data and understand the consumption patterns of their target audience, to achieve that fine balance between creating content that is both engaging/viral and ultimately improves the experience of those who engage with them. Content, Data And Virality: Building Consistently Successful Online Campaigns is a masterclass that will help attendees again a deeper understanding of the connection between data and content.

Speakers
avatar for Editi Effiong

Editi Effiong

C.E.O., ANAKLE
Anakle is a leading Digital Marketing agency that provides experiences for online and offline audiences.
avatar for Solomon Osadolo

Solomon Osadolo

Copywriter, ANAKLE
I am a writer, editor, and narrator. I live at the fine intersection between Media and Tech where most of my work and interest lie.


Monday February 26, 2018 10:45am - 12:00pm WAT
Floor 3
  Masterclass

12:30pm WAT

START - Social Media Training For Founders & CEOs
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


START – The CEO Edition – Social Media Training for CEOs is focused on helping leaders create a social media footprint for their organizations. Often CEOs are not convinced that the future is social...At Futuresoft we work with organizations across various verticals to study trends, what works and what doesn’t, and how to implement the peculiarities of social in Nigeria. This masterclass will explore mastering algorithm changes on the "old" platforms and which new platforms companies should turn their attentions to. 

Speakers
avatar for Dele Tejuoso

Dele Tejuoso

Founder, WIFICOMBAT ACADEMY
Dele Tejuoso a pioneer in education technology, is a computer science and engineering graduate and would be rounding up her MBA at the Warwick University. She has worked as a strategic planner in a leading advertising company and worked as digital brand consultant for over 10 years... Read More →


Monday February 26, 2018 12:30pm - 1:45pm WAT
Floor 3

2:00pm WAT

Creating the Perfect Content x Community Formula
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

The purpose of this Masterclass session will be to gain insights and learn from top digital media brands on how they've been able to successfully tap into the power of content to build strong communities.

Speakers
avatar for Ink Eze

Ink Eze

Founder, AsoEbiBella
I am the Founder of AsoEbiBella, a platform for sharing African traditional styles, and connecting fashion customers to businesses near them.I studied Modern Culture and Media at the Ivy League Brown University in the United States. I started a career in advertising and digital media... Read More →
avatar for Damilola Odufuwa

Damilola Odufuwa

Editor In Chief, KONBINI
After completing a bachelor & master’s degree in Economics and working for a consulting firm in the UK, Damilola Odufuwa realised her passion lay within media, and made a drastic career change.While working with music/media companies such as Universal Music and MTV Viacom UK, Damilola... Read More →


Monday February 26, 2018 2:00pm - 3:00pm WAT
Annex
  Masterclass

5:45pm WAT

How To Create A Data Strategy For Your Business Using Design Thinking
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Now more than ever, the ability to manage data and formulate a data strategy is critical to a company’s success. But how many companies have well-formulated data strategies? A cross-industry study shows that on the average, less than 1% of a company’s unstructured data is analyzed or used at all while more than 70% of employees have access to data they should not. How do you as an organisation formulate a data strategy to help your company grow?

Speakers
avatar for Chuba Ezekwesili

Chuba Ezekwesili

Partner, AKANKA
I'm a Partner and the Strategy Lead at Akanka. Akanka is a design consultancy. We empower businesses, nonprofits, & governments through strategy and design.


Monday February 26, 2018 5:45pm - 7:00pm WAT
Floor 3
  Masterclass
 
Tuesday, February 27
 

9:00am WAT

Social Media 101: Big Data & Technology for the Healthcare Industry
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Millennials, born in the 1980s and reaching young adulthood in the first decade of the new millennium have grown up in a world in which information and interpersonal communication are instantaneous and ubiquitous. Access to relatively inexpensive but powerful information technology is a given for this generation that never really knew a world without the Internet, mobile phones and social media. There is a strong desire for “transparency” and “authenticity” yet the traditional medical community struggles  to adequately cater to this generation.
Social Media 101:  Big Data & Technology for the Healthcare Industry aims to change the DNA of healthcare givers one at a time. This session is designed for health care givers to gain interactive, focused and practical, training about the need to accept convergence, social media, technology, and the potential in big Data. Health care givers will learn to use social media and technology as a tool to propagate health.

Tuesday February 27, 2018 9:00am - 10:30am WAT
Floor 3

10:45am WAT

Decisive Advantage
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


The Decisive Advantage Masterclass will be run as a flight school with all the aesthetics and flight manuals. This training focuses on the development of brand positioning which is essential to support the overall business strategy of any company. It is strictly for entrepreneurs, start ups and small companies that are 0 - 1year old.  


At the end of this course participants will know; 
  • what a brand is and is not
  • how essential branding is for business strategy and modeling
  •  how to position their brands/business for decisive advantage


Why Attend?
Positioning is everything, and Decisive Advantage Masterclass presented by Trellis seeks to help small companies that can not afford to pay a premium on branding learn the basics necessary as they grow into the companies of the future. It will also help give small companies and start-ups the thrust to achieve true decisive advantage even from the beginning!

Speakers
avatar for Akinlabi Akinbulumo

Akinlabi Akinbulumo

Director, TRELLIS GROUP
Akinlabi Akinbulumo is a brand strategy expert and a member of the board of directors at the Trellis group of companies.An ardent follower of the Sun Tzu philosophy Akinlabi constantly driven by the maxim: “The true product of a company, regardless of its resources, is the quality... Read More →
avatar for Adaora Mbelu-Dania

Adaora Mbelu-Dania

Director, TRELLIS GROUP
Adaora is currently Head Of Innovation at A2 Creative - a Trellis Company. She has a passion for innovation and a belief in the power of creativity to achieve extraordinary business results.Her experience spans across various industries, where she has gathered priceless experiences... Read More →


Tuesday February 27, 2018 10:45am - 12:00pm WAT
Floor 3

3:00pm WAT

Stay Hairducated - The Art Of Styling Natural Hair
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Stay Hairducated - The Art Of Styling Natural Hair is a session for Natural hair beauties and stylists in the hair industry. This is a platform to network, connect and learn from the experts in the beauty industry. This masterclass session will help young beauty stylists and established hair stylists stay educated about the natural hair business and learn about the latest natural hair trends on social media.

Speakers
avatar for Olori Supergal

Olori Supergal

CEO, OLORI SUPERGAL MEDIA
Entertainment and Lifestyle website.


Tuesday February 27, 2018 3:00pm - 5:00pm WAT
Annex
  Masterclass, Salon

4:00pm WAT

DIY Fundraising: All You Need To Know About Online Fundraising
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


The Women’s Technology Empowerment Centre (W.TEC) DIY Fundraising: All You Need To Know About Online Fundraising  masterclass teaches nonprofits, civil society actors, activists (and anyone with a cause) to fundraise through building a community of online and offline supporters. We will review technology that helps to build and strengthen online communities of current and potential donors and supporters.


According to Blackbaud’s 2015 Charitable Giving Report, in the United States:
• Online giving has been steadily growing over the last couple of years, up 9.2% from 2014 to 2015.
• Small organizations continued to see the largest growth in online giving.


While this data is based on responses from the United States, a keen observation of the Nigerian landscape reveals that the current generation of digital natives who will become tomorrow’s donors and philanthropists are more likely to use technology-driven means of giving than more traditional methods. What this means for Nigerian nonprofits is that the trend indicates a gradual but definite growth in online giving.


The 2008 presidential campaign of President Obama was a watershed moment in bringing the power of community in fundraising to global notice. Prior to that, funding for campaigns was largely from a few powerful and wealthy individuals. The 2008 Obama campaign harnessed the power of communities of highly-engaged individuals to rally funds behind their preferred candidate. The campaign raised over $ 500 million and both his campaigns raised $41 billion through a combination of online and offline tactics.


As recognized by the SMW 2018 theme, while many technologies can increase feelings of isolation, there is a growing number, which are focused on fostering a sense of community. It is with these tools as well as crowdfunding platforms, that fundraisers seek to build the online portion of their giving campaigns. This session will be led by two social entrepreneurs with experience developing and implementing fundraising strategies and will cover:


• What online fundraising is and how it works
• Technology that can help to connect to donors by building community
• Best practices to build online engagement
• Review of successful online fundraising campaigns
• How to complement online engagement with offline community-building tactics
• Why it is important for fundraisers to connect with donors online

Speakers
avatar for Oreoluwa Lesi

Oreoluwa Lesi

Founder/Executive Director, WOMEN’S TECHNOLOGY EMPOWERMENT CENTRE (W.TEC)
Oreoluwa Lesi is the Founder and Executive Director of the Women’s Technology Empowerment Centre (W.TEC). W.TEC is a Nigerian nonprofit organisation working to encourage more girls to pursue technology careers.Through her work at W.TEC, she has designed high-quality programming... Read More →
avatar for Katja Schiller Nwator

Katja Schiller Nwator

Founder, PHILANTHROPY CIRCUIT
Katja Schiller Nwator is a Philanthropy Advisor and Development Consultant based in Lagos, Nigeria. She is also the Founder of Philanthropy Circuit, a media and research organisation focused on creating a new narrative to influence the growth and understanding of philanthropy in Africa... Read More →


Tuesday February 27, 2018 4:00pm - 5:15pm WAT
Floor 3
 
Wednesday, February 28
 

9:00am WAT

Email Marketing & Lead Nurturing: Generate, Engage, And Convert
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


What form of Digital marketing allows you to send personalized, informed messages to your target consumer group at anyplace and anytime? The answer—Email, popular because it is free, better for mobile marketing and big enough to fit in more content in a single message.


Email marketing is unarguably the best performing digital platform in terms of return on investment (ROI). Email experts must know how to attract customers and convert them to increase sales and revenues. Learn to write effective, engaging emails, how to go about planning, setting goals, content creation, delivering, measuring and testing.


Is this workshop right for you?
  • Marketers, Entrepreneurs, Business Owners and students who want to make a career in the marketing world will benefit from this course.
  • This workshop is also designed for all Digital marketing enthusiasts wishing to learn how to get immediate results with email marketing.
With hands-on, extensive practicals you will learn how to optimize email for mobile devices and ensure business longevity.

Speakers
avatar for Omodara Adediran

Omodara Adediran

Lead consultant, Brandable Sketches
Omodara Adediran has over 5 years’ experience in Marketing Communications . Currently she works as a brand manager at Insight Publicis , where she is responsible for brand building across a wide range of industries. She also volunteers as a member of the child development team at... Read More →
avatar for Ayeni Ekundayo

Ayeni Ekundayo

CIO, Businessplus services
Ayeni Ekundayo is an alumnus of the Harvard University, Executive Program. With his hard work, he finally got into Harvard University where he took training in Digital marketing.Ekundayo has worked with numerous brands across the world as a digital marketing consultant to deliver... Read More →
avatar for Deola Kayode

Deola Kayode

Digital Strategy Manager, INSIGHT PUBLICIS
Deola Kayode is a Digital Strategy Manager at Nigeria's leading Advertising Agency, Insight Publicis. He is also an editor of Marketing Lab Africa and the Author of Digital Epidemic, a Strategic eMarketing Guide for growing your business in the age of Conneted Customers... Read More →
avatar for Abayomi Joseph Ojo

Abayomi Joseph Ojo

Founder, HOUSE OF JETHRO
Abayomi J Ojo is the founder of House Of Jethro. Houseofjethro.com is the leading learning platform for event professionals, design experts, in the event industry, with the goal to bring the business-side, the artistic side, the marketing side and the storytelling side of being an... Read More →


Wednesday February 28, 2018 9:00am - 10:30am WAT
Floor 3

10:45am WAT

Video Editing 101: How To Create An 'About Us' Video
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Video accounts for about 70% of all consumer internet traffic today according to Cisco. More and more companies are making use of video because of its increased convenience and efficiency. High quality video production technologies are also now more affordable and more accessible to consumers.


In this session  attendees will learn how to script, film and edit basic videos like client testimonials and 'about us' videos that can be hosted on their website or on their social media platforms. Video has the power to bring users closer to customers and other stakeholders by increasing brand visibility and developing stronger endearment through video.


At this 3-hour skillshare workshop participants will learn:
  • Conceptualising
  • Creating a script or a storyboard
  • Filming
  • Editing (With Adobe Premier Pro)
  • Exporting a video

Speakers
avatar for Eniola Abumere

Eniola Abumere

Founder, ENIOLA ABUMERE PHOTOGRAPHY
Eniola Abumere Photography is a photography and video production company that produces visual media for events and for web based video content.
avatar for Adenike O. Adebayo-Esho

Adenike O. Adebayo-Esho

Content Creator/Youtuber/Blogger, MEDIA & FILM
I'm a Nigerian Movie & Lifestyle blogger.I am passionate about Nollywood movies and I'm excited to be a part of the industry.Even more, I'm passionate about the life I've chosen to live and I'm excited to share it with the world.
avatar for Stella Maris Ikelionwu

Stella Maris Ikelionwu

CEO, Head Makeup Artist, STELLA'S ADDICTION
Professional makeup artist, brow tech, blogger and vlogger. I turned my passion into a business and run my makeup studio in lekki phase 1. Also love to create content for our social media channels.


Wednesday February 28, 2018 10:45am - 1:45pm WAT
Floor 3

1:00pm WAT

Improvisational Theatre: Improving Your Spontaneity At Work
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


This workshop focuses on working on expressiveness and understanding improvisational theatre as a creative medium for empathizing, relating, and connecting with people, and thereby connecting to subordinates, seniors, business, and all involved in an organization. This fun based workshop helps participants understand the need to collaborate, break relationship inhibitions that exists within communities.


Facilitator will help participants;
• Creates trust within a group
• Increases confidence to take risks
• Improves listening and observation skills.
• Refines brainstorming abilities.
• Enhances creative-thinking abilities.
• Improves decision-making and problem-solving skills.
• Improves public speaking skills.
• Creates a culture of positivity, safety, and inclusion

Speakers
avatar for Oluwadamilola  Abdulai-Apotieri

Oluwadamilola Abdulai-Apotieri

CEO, Playback Nigeria
Oluwadamilola Apotieri-Abdulai (NG) is the CEO of Playback Nigeria and a member of the board of Centre for Playback Theatre (USA). He is a confidence coach and communication skills trainer dedicated to bringing effective change to individuals and organizations through theatre and... Read More →
avatar for Courage Chinokwetu

Courage Chinokwetu

International Trainer, PLAYBACK NIGERIA
Courage Chinokwetu is a professionally trained applied arts practitioner. She has a Bachelor of Arts Degree (Theatre Arts) from the University of Zimbabwe and a Masters of Arts Degree (Applied Drama and Theatre) from the University of the Witwatersrand, under the Drama for Life programme... Read More →
avatar for Oghenerunor Edjerunuketa

Oghenerunor Edjerunuketa

Programs Officer, PLAYBACK NIGERIA
avatar for Esinet Okunrotifa

Esinet Okunrotifa

Project Manager, PLAYBACK NIGERIA
I'm Vibrant, approachable and inquisitive! Lets talk about theater, spoken word, poetry. Lets talk about Playback, lets hear your stories.
avatar for Olarewaju Samuel

Olarewaju Samuel

Programs Officer, PLAYBACK NIGERIA
COOL AND EASY GOING, NEVER GIVE UP ON A TASK


Wednesday February 28, 2018 1:00pm - 4:00pm WAT
Annex

2:00pm WAT

How To Craft and Sell Your Brand Story
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

The purpose of this workshop is to present knowledge, tips, tricks on how to craft a brand story for fashion and creative entrepreneurs/enterprises, how to sell it to customers, potential investors and community and teach on the potential channels (digital) to communicate it and sell it to customers, potential investors and your community.

Speakers
avatar for Bayo Adelaja

Bayo Adelaja

Chief Do-er, Do it Now Now
This is a brief bio


Wednesday February 28, 2018 2:00pm - 3:15pm WAT
Annex
  Masterclass

2:15pm WAT

Business Model Canvas ... The 9 Building Blocks of a Successful Business Model. Hosted By Access Bank
Limited Capacity seats available

Business Model Canvas
The Business Model canvas is a visual chart which forces business owners to describe their product’s value proposition, infrastructure, customers and finances. This session will cover the nine building blocks of the business model canvas namely: Key Partners, Activities and Resources, Value Proposition, Customer Relationships, Customer Segments, Cost Structure, Channels and Revenue Streams.
 
The masterclass will be held by Averi Thomas-Moore, Company Builder Associate, Accion Venture Lab Ghana

Averi is the Company Builder Associate at Accion Venture Lab, supporting all aspects of developing and launching the Company Builder Program, including validating market opportunities and business models, identifying and recruiting founders, defining the nature and structure of Accion Venture Lab’s support, and providing that support as needed.
 
Previously, Averi worked with the How Group where she analysed consumer financial service products currently available in Ghana and globally including traditional and digital banks, mobile money, mobile wallets, and lending platforms.
 
Prior to that, she worked at Venture Garden Group in Lagos, Nigeria, as Business Development Consultant. She was also a Business Development Manager Fellow at Meltwater Entrepreneurial School of Technology (MEST) in Accra advising the incubator’s portfolio companies. Averi has a bachelor’s degree in International Business with a concentration in Finance from Howard University.
 


Wednesday February 28, 2018 2:15pm - 3:30pm WAT
Floor 3

5:00pm WAT

Aesthetically Pleasing: The Art of Plating Your Food
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Aesthetically Pleasing: The Art of plating Your Food is a masterclass on food presentation and Q&A with a leading local chef. Learn how to make your plate #nom worthy for the gram!

Speakers
avatar for Imoteda HITK

Imoteda HITK

Head Chef, HEELS IN THE KITCHEN
Imoteda is a Le Cordon Bleu trained chef working out of LAgos, Nigeria. She’s the Head Chef at “Heels in the Kitchen” a food service company dedicated to creating unforgettable culinary experiences with a focus on quality ingredients accessible locally. She is also the Creator... Read More →


Wednesday February 28, 2018 5:00pm - 6:00pm WAT
Annex
  Masterclass, Africa NXT
 
Thursday, March 1
 

12:00pm WAT

Using Film & Social Media To Influence Public Discourse & Engagement
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Before the advent of social media, public discourse and engagement were limited to views expressed by celebrities and the media. Social media has changed all that. This session will enlighten citizens on how to effectively use the social media and film to demand good governance.

Thursday March 1, 2018 12:00pm - 1:00pm WAT
Floor 3

12:30pm WAT

Bringing Government Closer To Citizens
Limited Capacity seats available

An exposure to the available tools that bring government closer to citizens.

Thursday March 1, 2018 12:30pm - 1:45pm WAT
Floor 3

2:15pm WAT

Personal Corporate Branding For Senior Leaders And Executives
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


An exclusive customized masterclass on personal corporate and business branding and positioning for Senior Leaders and Executives.

Speakers
avatar for Claudine Moore

Claudine Moore

Founder and MD, C Moore Media
Claudine Moore is an international award-winning PR and communications executive and board member of Social Media Week, Lagos. Claudine’s career spans over 15 years of working with brands including Hill & Knowlton Strategies, Coca-Cola, HSBC, Johnson & Johnson, Louis Vuitton and... Read More →


Thursday March 1, 2018 2:15pm - 3:30pm WAT
Floor 3

4:00pm WAT

How Youth Can Deploy Social Media To Counter Violent Extremism
Limited Capacity seats available

Join Dr. Muhammad Fraser-Rahim is the Executive Director, North America for Quilliam International as he teaches an engaging and interactive class on the topic 'How Youth Can Deploy Social Media to Counter Violent Extremism'.

Learn:

  • What does Countering Violent Extremism mean
  • What role does social media play in Countering Violent Extremism
  • How can youth use social media for CVE


Thursday March 1, 2018 4:00pm - 5:15pm WAT
Floor 3
  Masterclass

5:45pm WAT

Your Handle Or Your Life? Protecting Your Productivity, Happiness & Relationship
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


More connected than ever before, more isolated than ever before, social media and technology have infiltrating effects on our mental health, productivity, happiness and relationships. This masterclass seeks to explore what research and science say about technology and mental health, proffering interactive solutions to make participants happier, more productive and joy-filled.


Your Handle Or Your Life? Managing Social Media To Protect Your Productivity, Happiness And Relationship hopes to explore the connection between smartphone use and the psychological well-being. Taught by an expert in combining concepts of joy, faith and happiness, the session will be a platform to unlearn few things we think we know about social media and its effect on our daily decisions.

Speakers
avatar for Chude Jideonwo

Chude Jideonwo

CEO, JOY, INC.
Named by Forbes as one of Africa’s 30 best entrepreneurs under 30, Chude Jideonwo is founder and leader of Joy, Inc., a revolutionary new company that integrates faith and science to help people, especially young people, find joy in their lives and in their work. Prior to founding... Read More →
avatar for Adaora Mbelu-Dania

Adaora Mbelu-Dania

Director, TRELLIS GROUP
Adaora is currently Head Of Innovation at A2 Creative - a Trellis Company. She has a passion for innovation and a belief in the power of creativity to achieve extraordinary business results.Her experience spans across various industries, where she has gathered priceless experiences... Read More →


Thursday March 1, 2018 5:45pm - 7:00pm WAT
Floor 3
  Masterclass
 
Friday, March 2
 

9:00am WAT

Canva Your Brand Class: Design Your Own Branded Graphics
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Canva Your Brand Class: Design Your Own Branded Graphics is a 3 -hour practical class where you get empowered to take charge of your branding as an SME or even a not-for-profit organisation. This class is focused on maximising the free online tool- Canva which is designed to enable most business owners to design graphics for most social media platforms as other marketing platforms,


This class will benefit:
  • Solopreneurs & Entrepreneurs
  • Staff of any organisation
  • Personal Brands & Consultants
  • Teachers & Educators
  • Social Media Managers
  • Event Planners
  • NGOs

Speakers
avatar for Ayodotun Rotimi-Akinfenwa

Ayodotun Rotimi-Akinfenwa

Creative Director, LIFESTYLE HUES
I'm a Brand Consultant, Content Creator. and Blogger. My brand, Lifestyle Hues is a two-pronged brand. First, the Lifestyle blog (www.lifestylehues.com) in which I am responsible for the creation, curating and editing of all articles, interviews and videos published in line with the... Read More →


Friday March 2, 2018 9:00am - 12:00pm WAT
Floor 3

4:00pm WAT

Brand Building 101 For Businesses
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Brand Building 101 For Businesses is a masterclass that will help you build an effective brand strategy that truly resonates with customers and drives financial performance through unified design, communications, behaviour and multi-sensory tools, thus, helping you to move beyond the brand-is-our-logo mindset.

Speakers
avatar for Noella Ekezie

Noella Ekezie

Founder, Ellae Creative
Ellae is an award-winning full-service agency with demonstrated expertise and experience in brand, digital, web, communications, marketing, PR and advertising services. Our portfolio includes brands such as the USAID, BASF Germany, Google Inc, the Nike Foundation, Exxon Mobil, Citibank... Read More →


Friday March 2, 2018 4:00pm - 5:15pm WAT
Floor 3

5:45pm WAT

Influencer 2.0 The Future Of Influencer Marketing
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Influencer marketing is one of the most promising and underappreciated disciplines in the digital marketing mix. The notion of engaging people with the capacity to influence desirable audiences is not only attractive, but can also be incredibly effective when managed properly.


Influencer 2.0 The Future Of Influencer Marketing is a masterclass that opens an entirely new world to companies looking to connect with increasingly elusive and discerning audiences in ways that are more natural and relatable. As people are becoming more connected and mobile, companies have to explore creative approaches to earn attention and build relationships. The result? New relevance.


Participants will learn how influencer marketing is evolving and how to connect the dots between “influencer marketing” as it exists today to “influencer relations” of the future.

Speakers
avatar for Daniel Emeka

Daniel Emeka

Md/CEO, SURKREO COMMUNICATIONS
Daniel is an award-winning self-taught creative entrepreneur from Lagos with experience spanning marketing communications, creative strategy. He is a founding partner and creative director of Surkreo, a leading growth hacking company in Lagos that combines practical understanding... Read More →



Friday March 2, 2018 5:45pm - 7:00pm WAT
Floor 3