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Tuesday, February 27
 

9:00am WAT

Digital Disrupt: How Technology Is Changing The Insurance Industry
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Until recently, insurance has been a virtual island in a sea of technological change. While new players worked to disrupt banking and wealth management—after entirely transforming music, publishing, travel, taxis and booking—insurance seemed to be operating much as it had for decades. That era of relative stability has ended with the increasing deployment of advanced sensor technologies and related services. Insurance is now, like other major industries, grappling with the risks and opportunities of new technologies especially as they focus on targeting the youth market. 


Emerging technologies and innovations, if well applied, can propel the African insurance landscape enabling new ways to measure, control, and price risk, engage with customers, reduce cost, improve efficiency, and expand insurability. Technology can produce enormous opportunities for established insurers to modernize, create new insurance products and services, and shake up traditional business models. 


Digital Disrupt: How Technology Is Changing The Insurance Industry will explore how African Insurance companies can leverage on  emerging technologies to connect with millennialS and the youth market, which is the interest of today’s insurance industry.

Speakers
avatar for Moses Dickson

Moses Dickson

Managing Solicitor, TRIAX SOLICITORS
Moses is the Managing Solicitor of TRIAX Solictors. His experience span across different industries including the oil and gas sector, aviation, banking, taxation, maritime and dispute resolution.He is an alumni of the Niger-Delta University and have certifications from Harvard University... Read More →
avatar for Seye Olurotimi

Seye Olurotimi

Lead Strategist, CEDARTRIBE LIMITED
Seye is a Brand and Marketing Communications expert who is passionate about helping businesses to grow effective brands through well thought-out strategies and practice that cut across the traditional and digital media. He has been actively involved in crafting and executing strategies... Read More →
avatar for Ayodeji Sunday

Ayodeji Sunday

Chief Operations Officer, PUBLIC RELATIONS ACADEMY
Ayodeji is a media and public relations professional who has covered stories in business and particularly insurance. He is a Faculty member of the Public Relations Academy and is passionately interested in how technology can be used to transform business engagement with customers... Read More →


Tuesday February 27, 2018 9:00am - 10:00am WAT
Floor 2
  Speakeasy

9:00am WAT

Facebook Stats: Why Nigeria Is On The Radar
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


When Facebook's Mark Zuckerberg visited Africa unannounced in 2016 he landed in Nigeria before a stopover in Kenya. (Noticeably, only the Nigeria leg of his visit was chosen for international news reports.) Yes, Nigeria is the continent's most populous country and this could explain why Mark chose it as the first stop for his first Sub-Saharan African visit... but maybe there is more to it. This session will take a deep dive into the latest Facebook stats to find some answers. 


Nigeria provides a huge opportunity for Facebook and there may be a brighter future for businesses that use the Facebook platform. Facebook Stats: Why Nigeria Is On The Radar is a "must-attend" talk for developers, entrepreneurs and digital agencies who need to keep a close eye on Facebook growth trends and developments.

Speakers
avatar for Bra Willy Seyama

Bra Willy Seyama

Founder, eNitiate
I am the founder of eNitiate, a Pan-African content marketing company that assists brands to develop and grow a sustainable digital footprint based on relevancy, contagion and call-to-action. Analytics Enthusiast | Digital Strategist | Eternal student



Tuesday February 27, 2018 9:00am - 10:00am WAT
Floor 3
  Talk, Studio

12:00pm WAT

The Role Of Technology In Delivering Investment Solutions
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Business access to investments and capital have traditionally been the exclusive reserve of brokers / dealers / financial advisers who connect users of capital to suppliers of capital or business buyers to sellers. This traditional process has, however, had its limitations. Due to limited capacity of coverage and distribution, and concentration on its mostly high-end profit-making customer base, thousands of mainstreams to lower mainstream businesses seeking capital, business exits or connection to prospective investors and business buyers, are overlooked or excluded.


To this end, CompexAfrica will lead The Role Of Technology In Delivering Investment Solutions , a speaskeasy session focused on exploring strategies and challenges in deploying technology to connect wealth and capital suppliers with capital seekers and emerging business.

Speakers
avatar for Ifeayin Amah

Ifeayin Amah

Public Sector Director, MICROSOFT
avatar for Nicholas Okoye

Nicholas Okoye

Chairman, ANNABEL GROUP


Tuesday February 27, 2018 12:00pm - 1:00pm WAT
Floor 2
  Speakeasy

1:30pm WAT

Edtech: The Revolution Of Learning In Africa
Limited Capacity seats available

You need a:  Campus Badge to attend this event.


Statistics reveal that EdTech Startups are still so few compared to their counterparts in other industries and that those existing few struggle to survive.   In light of the tremendous challenge education poses across Africa, we have put together a seasoned panel representing the value chain in the industry to share their insights and chart the way forward.  #SMWEdTech: The Revolution Of Learning In Africa panelist will discuss what everyone ought to know about the challenges and trends affecting education technology and online learning in Nigeria and across Africa. 

Speakers
avatar for Adetunji Adegbesan

Adetunji Adegbesan

Founder & CEO, GIDI MOBILE
I live at the intersection of people, technology, and strategy. My goal is to use strategy & technology to battle the world's social development demons at scale.In this line, Gidi Mobile's mission is to deliver at massive scale, the learning & opportunity required to "fit" the developing... Read More →
avatar for Joseph Agunbiade

Joseph Agunbiade

Chancellor, BUDGIT INFORMATION TECHNOLOGY NETWORK
Joseph is the Chancellor of Univelcity a training school for software developers and designers. In September 2011 he co-founded BudgIT. Before starting BudgIT, he worked at Silicon Harbour Investment Company, where he headed Product Development and Management.He has also worked at... Read More →
avatar for Toyosi Akerele-Ogunsiji

Toyosi Akerele-Ogunsiji

CEO, RISE NETWORKS
Toyosi Akerele-Ogunsiji, Entrepreneur, Author and Thought Leader in the best practice of Public Sector Leadership named by Forbes as one of the 20 most Powerful Young Women in Africa, she is the Founder / CEO of RISE NETWORKS, Africa’s leading Social Enterprise whose mandate focuses... Read More →
avatar for Nkemdilim Uwaje Begho

Nkemdilim Uwaje Begho

CEO, Future Software Resources Ltd.
A seasoned Information Technology professional with over 15 years of industry experience in Africa’s largest emerging economy with a deep purpose and focus on bridging the digital divide and transforming Africaby harnessing the benefits of digital.Currently CEO of Future Software... Read More →
avatar for Folawe Omikunle

Folawe Omikunle

CEO, TEACH FOR NIGERIA,
Folawe is a Social Entrepreneur who is passionate about education and social development. Folawe is the Chief Executive Officer of Teach For Nigeria, a social enterprise focused on developing leaders who will drive the movement towards educational equity and excellence in Nigeria... Read More →
avatar for Dele Tejuoso

Dele Tejuoso

Founder, WIFICOMBAT ACADEMY
Dele Tejuoso a pioneer in education technology, is a computer science and engineering graduate and would be rounding up her MBA at the Warwick University. She has worked as a strategic planner in a leading advertising company and worked as digital brand consultant for over 10 years... Read More →


Tuesday February 27, 2018 1:30pm - 2:30pm WAT
Innovation Stage
  Panel

4:00pm WAT

DIY Fundraising: All You Need To Know About Online Fundraising
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


The Women’s Technology Empowerment Centre (W.TEC) DIY Fundraising: All You Need To Know About Online Fundraising  masterclass teaches nonprofits, civil society actors, activists (and anyone with a cause) to fundraise through building a community of online and offline supporters. We will review technology that helps to build and strengthen online communities of current and potential donors and supporters.


According to Blackbaud’s 2015 Charitable Giving Report, in the United States:
• Online giving has been steadily growing over the last couple of years, up 9.2% from 2014 to 2015.
• Small organizations continued to see the largest growth in online giving.


While this data is based on responses from the United States, a keen observation of the Nigerian landscape reveals that the current generation of digital natives who will become tomorrow’s donors and philanthropists are more likely to use technology-driven means of giving than more traditional methods. What this means for Nigerian nonprofits is that the trend indicates a gradual but definite growth in online giving.


The 2008 presidential campaign of President Obama was a watershed moment in bringing the power of community in fundraising to global notice. Prior to that, funding for campaigns was largely from a few powerful and wealthy individuals. The 2008 Obama campaign harnessed the power of communities of highly-engaged individuals to rally funds behind their preferred candidate. The campaign raised over $ 500 million and both his campaigns raised $41 billion through a combination of online and offline tactics.


As recognized by the SMW 2018 theme, while many technologies can increase feelings of isolation, there is a growing number, which are focused on fostering a sense of community. It is with these tools as well as crowdfunding platforms, that fundraisers seek to build the online portion of their giving campaigns. This session will be led by two social entrepreneurs with experience developing and implementing fundraising strategies and will cover:


• What online fundraising is and how it works
• Technology that can help to connect to donors by building community
• Best practices to build online engagement
• Review of successful online fundraising campaigns
• How to complement online engagement with offline community-building tactics
• Why it is important for fundraisers to connect with donors online

Speakers
avatar for Oreoluwa Lesi

Oreoluwa Lesi

Founder/Executive Director, WOMEN’S TECHNOLOGY EMPOWERMENT CENTRE (W.TEC)
Oreoluwa Lesi is the Founder and Executive Director of the Women’s Technology Empowerment Centre (W.TEC). W.TEC is a Nigerian nonprofit organisation working to encourage more girls to pursue technology careers.Through her work at W.TEC, she has designed high-quality programming... Read More →
avatar for Katja Schiller Nwator

Katja Schiller Nwator

Founder, PHILANTHROPY CIRCUIT
Katja Schiller Nwator is a Philanthropy Advisor and Development Consultant based in Lagos, Nigeria. She is also the Founder of Philanthropy Circuit, a media and research organisation focused on creating a new narrative to influence the growth and understanding of philanthropy in Africa... Read More →


Tuesday February 27, 2018 4:00pm - 5:15pm WAT
Floor 3

4:30pm WAT

Harassment In The Information Age - Rising Above Cyber Bullying
Limited Capacity seats available

You need a:  Campus Badge to attend this event.


Cyber bullying continues to be one of the biggest challenges facing social media users.  Research from anti-bullying charity, Ditch the Label suggests that social media is making youngsters more anxious, with a lot of them depending on likes on their posts to build their self confidence and the number of followers linked to their self worth. Not only is social media redefining the climate of bullying, it is having clear impacts upon the identity, behavior and personality of its users. 


Instagram has been highlighted as having become the vehicle most used for harmful comments with less figures for Twitter, Facebook and Snapchat. This has led to Instagram developing a machine learning technology to block offensive comments, also giving people the option of disabling comments altogether or making their own list of banned words or emojis.


This panel will explore how social media and online reputation can impact individuals now and into the future as well as what we can do as a community to rise above cyber bullying.

Speakers
avatar for Lilian Afegbai

Lilian Afegbai

Actress
Lilian Afegbai also known as Lily Afe is a NIgerian Actress, Model and TV presenter. The beautiful actress has featured in Mnet's series Tinsel and so many other movies, she was a Nigerian housemate at 2014 Big Brother Africa reality TV show season 9.
avatar for Ubi Franklin

Ubi Franklin

CEO, INSTANT PICK UP
Ubi Franklin is a serial business man who from owning and running a successful musical record label, Made Men Music has launched a new company called Instantpickup operating in Lagos and Abuja.
avatar for Kelvin 'Radiokelv' Ibrahim

Kelvin 'Radiokelv' Ibrahim

Communications strategist, Edge04 media
Kelvin (Radiokelv) is an experienced Broadcast Journalist with over 6 years experience in Radio and TV hosting. He is a communications and brand strategist with proven track record. He is currently the Communications strategist for Edge04 Media.
avatar for Evelyn Ngugi

Evelyn Ngugi

Content Creator, EVELYN FROM THE INTERNETS
AboutYouTuber. Worldwide, but I sleep in Austin, Texas.BiographyThe Internet Cousin You Didn't Know You Needed.AwardsKenyan with the slowest mile time
avatar for Uriel Ngozi Oputa

Uriel Ngozi Oputa

CEO
Uriel Oputa is a musician, model, actress and business owner. She was a contested in the 2017 edition of the reality TV show, Big brother naija. She's an ambassador for payporte and nexus appliances.
avatar for Skales

Skales

Artiste, MUSICIAN
Raoul John Njeng-Njeng, who performs under the mononym Skales, is a Nigerian rapper, singer, and songwriter. In 2000, he started writing rap songs in Kaduna. Between 2007 and 2008, he travelled to Jos to work with Jesse Jagz and Jeremiah Gyang. In 2008, he entered the Zain Tru Search... Read More →


Tuesday February 27, 2018 4:30pm - 5:30pm WAT
Innovation Stage
  Panel

4:30pm WAT

Help! Can Nigeria Meet My Travel Needs?
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


New technological languages are broadening the opportunities for travel by connecting hosts with guests, providing virtual experiences, stirring up photography challenges, increasing patronage and tourism job opportunities and encouraging investment in travel and tourism. 


Help! Can Nigeria Meet My Travel Needs? explores the range of opportunities available in the Nigerian tourism space - tours, hospitality, photography, art and lots more. Participants will be free to interact with each other and build stronger networks along the theme of this year's Social Media Week, Lagos. We will assemble a host of experienced tour operators, travel bloggers and tourism experts to share ideas on how their different niche areas can meet travel needs within Nigeria. The goal is to help Nigerians uncover a new Nigeria and enhance the potential for a rejuvenated tourism industry in Nigeria. This meetup will expose opportunities to build stronger tourism networks while working CLOSER together.

Speakers
avatar for Omolara Adagunodo

Omolara Adagunodo

Managing Director, JUMIA TRAVEL
Travel. Tourism. Hospitality. Business Management. Customer Service
avatar for Dikko Nwachukwu

Dikko Nwachukwu

Chief Executive, JETWEST AIRWAYS LTD.
I'm super excited to lead a group of inspired people who share a common vision to make air travel extremely affordable, for the many and not the few, throughout Nigeria and West Africa later this year. Technology has been the difference and we truly look forward to changing lives... Read More →


Tuesday February 27, 2018 4:30pm - 6:30pm WAT
Floor 2

6:00pm WAT

The Kick - Football & Technology
Limited Capacity seats available

You need a:  Campus Badge to attend this event.


From new-age, revolutionary expressions like Goal line technology, Opta stats metrics and 360 fan experience platforms, technology has slowly disrupted the way the game is being played, bringing closer than ever, the overall fan engagement experience. The KICK Social Media Week event will bring together a rich mix of industry stakeholders in a never-been-seen conversation on football, technology and their unveiling expressions.


With an interesting panel that encompasses key stakeholders in segments like Football Business, technological innovation and Partnership initiatives, THE KICK  harness es the critical hybrid of football and technology and the possibilities we can co-create in this space.

Speakers
avatar for Wofai Egu Ewa (Wofaifada)

Wofai Egu Ewa (Wofaifada)

Comedian, Afang & Yogiegee
Wofai Egu Ewa, popularly known as Wofaifada attended her primary and secondary school in cross river state . She also attended University of Calabar were she graduated with a Bachelor of Arts degree in theatre and media studies.She is an actor, Social Media Influencer, TV presenter... Read More →
avatar for Lasisi Elenu (Nosa Afolabi)

Lasisi Elenu (Nosa Afolabi)

Comedian, SumJusAppenRighNow
Nosa Afolabi, popularly known as Lasisi Elenu is a Nigerian comedian, Content Creator, On Air Personality (OAP), Actor, Event MC and a Moderator.Born in 1991, he is a graduate of Agriculture and Bio-system Engineering from the University of Ilorin. Lasisi kick started his career as... Read More →
avatar for Segun Agbede

Segun Agbede

Sports Analyst, SUPER SPORT
Segun Agbede is a Football Pundit and analyst at SuperSports. He is an ace radio broadcaster, a dogged sports journalist and a sports entrepreneur. He is a husband and a father.
avatar for Osagie Alongie

Osagie Alongie

Loose Talk Podcast
Media and Tech executive. Pioneer of podcasting in Nigeria via Loose Talk Podcast.
avatar for Amobi Ezeaku

Amobi Ezeaku

Lawyer, Sports Enthusiast & Football Analyst., RANGERS FOOTBALL CLUB
Amobi Chilavert Ezeaku is a Lawyer, Sports enthusiast and Football analyst. He is the Team Manager of Rangers Football Club, Enugu State; He is youngest African to be a Football Team Manager and youngest manager in the Nigerian professional football league.
avatar for Asisat Oshola

Asisat Oshola

Ex Nigerian Footballer
Asisat Lamina Oshoala is a Nigerian professional footballer. She plays for Chinese side Dalian Quanjian F.C. She was named best player and was the highest goal scorer at the 2014 FIFA U-20 Women's World Cup. She was also named best player and second top goalscorer with the Super Falcons... Read More →


Tuesday February 27, 2018 6:00pm - 7:00pm WAT
Innovation Stage
 
Wednesday, February 28
 

9:00am WAT

Tech-Village Square: What’s Hot, What’s Not
Limited Capacity seats available

You need a:  Campus Badge to attend this event.


As the African start-up ecosystem continues to grow and investment options for entrepreneurs widen, our attention is diverted to the investors to tell us what makes for an attractive business. What’s hot and what’s not in this region.


Tech-Village Square: What’s Hot, What’s Not  will explore the critical roles emerging technologies can play in helping to address its age-old development challenges and achieve exponential growth over the next decade. The discussion will focus on security, Artificial intelligence (AI), Blockchain /Cryptocurrency, VR/AR, Internet of things and how they can be used to deliver disruptive outcomes and reshape digital business.


How can key stakeholders help nurture a vibrant and high impact technology innovation ecosystem?, What do they think about startups taking advantage of these technologies? How can we align with entrepreneurs using disruptive technologies within sectors? And how can entrepreneurs take advantage of these trends? With a show of the 'what’s hot' or 'what’s not' sign, panelist are prompted to talk a bit on the topic being addressed and based on the sign they raise we are sure to know where they stand on that topic!

Speakers
avatar for Wale Ayeni

Wale Ayeni

Regional Head, Africa Venture Capital, IFC Venture Capital
Wale Ayeni leads venture capital investments in Africa on behalf of the IFC, the International Finance Corporation is part of the World Bank Group. He has over a decade of global technology experience spanning several roles including Venture Capital, Investment Banking, Corporate... Read More →
avatar for Barbara Iyayi

Barbara Iyayi

Venture Partner, LATERAL CAPITAL
Barbara Iyayi is a Venture Partner at Lateral Capital, a venture capital fund that invests in early-stage technology enabled businesses in various sectors in Sub-Saharan Africa. Within Lateral Capital, she leads their fintech investments across Africa.Recently, Barbara was part of... Read More →
avatar for Nnena Nkongho

Nnena Nkongho

Principal, DIGAME INVESTMENT COMPANY
Nnena Nkongho is a Principal at DiGAME Investment Company. DiGAME or, Digital Growth Africa, is an investment company with a mandate to invest in the digital transformation of the region. DiGAME invests growth stage capital, ranging from US$4MM - US$20MM in African businesses across... Read More →
avatar for Chika Nwobi

Chika Nwobi

Founder & CEO, L5LAB
Founder & CEO of L5Lab focused on Company-building and seed-stage investing in the rapidly expanding mobile and internet space in Africa.Chika is a Non-Executive Director of Unilever Nigeria and a Partner at Rise Capital a VC Fund focused on Early-Stage internet opportunities in Emerging... Read More →
avatar for Eloho Omame

Eloho Omame

Managing Director, ENDEAVOR NIGERIA
Eloho Omame is the Managing Director of Endeavor Nigeria, a non-profit, active in 31 countries, that supports some of the most exciting high-impact entrepreneurs and scale-up companies globally. she recently worked with the Lagos State Employment Trust Fund, LSETF, to develop and... Read More →
avatar for Seni Sulyman

Seni Sulyman

Country Director, ANDELA
Seni currently the Country Director at &ela Nigeria, with about 400+ (and growing monthly) team.He is very passionate about building an ecosystem of exemplary African businesses and leaders.Seni has a background in strategy, operations and management includes evaluating, refining... Read More →


Wednesday February 28, 2018 9:00am - 10:00am WAT
Experience Stage
  Panel

9:00am WAT

Email Marketing & Lead Nurturing: Generate, Engage, And Convert
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


What form of Digital marketing allows you to send personalized, informed messages to your target consumer group at anyplace and anytime? The answer—Email, popular because it is free, better for mobile marketing and big enough to fit in more content in a single message.


Email marketing is unarguably the best performing digital platform in terms of return on investment (ROI). Email experts must know how to attract customers and convert them to increase sales and revenues. Learn to write effective, engaging emails, how to go about planning, setting goals, content creation, delivering, measuring and testing.


Is this workshop right for you?
  • Marketers, Entrepreneurs, Business Owners and students who want to make a career in the marketing world will benefit from this course.
  • This workshop is also designed for all Digital marketing enthusiasts wishing to learn how to get immediate results with email marketing.
With hands-on, extensive practicals you will learn how to optimize email for mobile devices and ensure business longevity.

Speakers
avatar for Omodara Adediran

Omodara Adediran

Lead consultant, Brandable Sketches
Omodara Adediran has over 5 years’ experience in Marketing Communications . Currently she works as a brand manager at Insight Publicis , where she is responsible for brand building across a wide range of industries. She also volunteers as a member of the child development team at... Read More →
avatar for Ayeni Ekundayo

Ayeni Ekundayo

CIO, Businessplus services
Ayeni Ekundayo is an alumnus of the Harvard University, Executive Program. With his hard work, he finally got into Harvard University where he took training in Digital marketing.Ekundayo has worked with numerous brands across the world as a digital marketing consultant to deliver... Read More →
avatar for Deola Kayode

Deola Kayode

Digital Strategy Manager, INSIGHT PUBLICIS
Deola Kayode is a Digital Strategy Manager at Nigeria's leading Advertising Agency, Insight Publicis. He is also an editor of Marketing Lab Africa and the Author of Digital Epidemic, a Strategic eMarketing Guide for growing your business in the age of Conneted Customers... Read More →
avatar for Abayomi Joseph Ojo

Abayomi Joseph Ojo

Founder, HOUSE OF JETHRO
Abayomi J Ojo is the founder of House Of Jethro. Houseofjethro.com is the leading learning platform for event professionals, design experts, in the event industry, with the goal to bring the business-side, the artistic side, the marketing side and the storytelling side of being an... Read More →


Wednesday February 28, 2018 9:00am - 10:30am WAT
Floor 3

10:30am WAT

Creatives In Tech Meet Up
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Produced by Senpai collective, a community of creative minds building the future with technology, Creatives In Tech Meet Up is a casual talk and meet up about building a digital brand on social media,  being a creative in tech and starting a startup. The 200+ memeber Senpai Collective is a rich diverse community that will bring a fresh perspective to the SMW Lagos program. 

Speakers
avatar for Yoanna &quotPepper" Chikezie

Yoanna "Pepper" Chikezie

CEO/Founder, THE ASSEMBLY
Pepper Chikezie Founder 
of The Assembly, a serial Entrepreneur who has worked in Fashion production, marketing and branding for 10 years. Extensive experience in roles varying from Stylist to Fashion Editor, Consultant to Brand Manager and Head of Channel of a 24/7 African fashion... Read More →
avatar for Fisayo Fosudo

Fisayo Fosudo

Content Creator, YouTube
Visual Storyteller, Designer and Tech Video Producer
avatar for Henry Ikoh

Henry Ikoh

Founder, SENPAI
I am a creative wanderer with a passion for creativity, technology, communities, and sustainability. Have 2 un-finished degrees Computer Engineering, UNT and Industrial physics and renewable energy Covenant university. I am in the process of growing a community of human-centered designers... Read More →
avatar for Adedayo Laketu

Adedayo Laketu

Creative Director / Editor-In-Chief, MORE BRANCHES MEDIA LTD
Adedayo Laketu is the co-founder of New Age conglomerate Baroque Age, which houses six subsidiaries, Euphonic Music Company, Pith Fashion House, Codelllo Art & Innovative Foundation, Basic Things, Mushroom Technologies and More Branches, a media network which he started with Olukorede... Read More →


Wednesday February 28, 2018 10:30am - 12:30pm WAT
Floor 2

1:30pm WAT

Show Me The Money: Making Subscription Revenue Models Work For African Media
Limited Capacity seats available

You need a:  Campus Badge to attend this event.


Media companies around the world have seen paid subscriptions surge - can this revenue model be replicated successfully in the African context? The theme of SMW Lagos 2017 is “Closer,” which is fitting, because one of the most interesting things happening in media today is the growth of paid memberships in media communities. 


Whether it’s the venerable New York Times, or new disruptors like The Information, more media companies are learning how to turn drive-by viewers - who consume content for free - into loyal audiences who make recurring payments in return for access. Not only do these companies secure predictable revenue every month, subscriptions deepen the relationship between publisher and community member.


Can this model work in our African context? Would African audiences pay a subscription for content? The answer is a resounding yes, and 5 companies at the forefront of experimenting with subscription payments will show us how.

Speakers
avatar for Shola Akinlade

Shola Akinlade

Co-Founder/CEO, PAYSTACK
Shola Akinlade is the Co-Founder and CEO of Paystack, an online payments company that helps African merchants get paid by anyone, anywhere in the world.Over 7,000 businesses use Paystack to collect both one-time and recurring payments, including some of Nigeria’s largest brands... Read More →
avatar for Elizabeth Amkpa

Elizabeth Amkpa

General Manager, Kwesé Tv Nigeria, KWESÉ TV
Elizabeth Amkpa is Nigeria Country Manager for Kwesé TV. a distinctly African entertainment company, disrupting the industry by breaking through the confines of traditional approaches to broadcasting. Kwesé is a brand of Econet Media Limited, the media arm of Econet, one of Africa’s... Read More →
avatar for Jason Njoku

Jason Njoku

CEO, IROKO
CEO. Founder. Nollywood. Consumer Internet. Investor
avatar for Linda Ochugbua

Linda Ochugbua

Head Of Online Sales, BUSINESSDAY NEWSPAPER
Linda Ochugbua specializes in Media and Brand Communication. After completing her Master's at the University of Surrey and working for a few years in the UK, she returned to to Nigeria in 2012 to work with BusinessDay Newspaper.At BusinessDay, she previously managed the SME department... Read More →
avatar for Emmanuel Quartey

Emmanuel Quartey

Head Of Growth, PAYSTACK
Over 7,000 businesses of all sizes use Paystack’s modern, secure payment gateway to accept one-off and recurring payments online. Paystack merchants include some of Nigeria’s best-known brands, such as Domino’s Pizza, Taxify, Axa Mansard, BusinessDay, God is Good Motors, and... Read More →
avatar for JJC Skillz

JJC Skillz

CEO, SCENEONE PRODUCTIONS
Popularly known by his stage name JJC, Abdul Rasheed Bello is CEO of Scene One Productions, the subscription movie streaming site and home of the popular web series, Jenifa’s Diary.


Wednesday February 28, 2018 1:30pm - 2:30pm WAT
Experience Stage
  Panel

3:00pm WAT

Building Lasting Customer Relationships Within Communities
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Building Lasting Customer Relationships Within Communities focuses on how brands can leverage online communities to gain a better understanding of their audience, maximise feedback, reward loyalty and spur advocacy with the overall aim of helping brands make informed marketing decisions and driving sales.

Speakers
avatar for Tola Obi

Tola Obi

MD, INTERACTIVE COMMUNICATION TEAM
A seasoned Advertising Practitioner, Tola started her career in mainstream advertising while she was on the board of DraftFCB Interactive Limited as a director. She took over the management, turning around its fortune within the first year. Tola is passionate about social media and... Read More →
avatar for Lilian Williams

Lilian Williams

Strategist, Interactive CT
A BSc Psychology graduate with an Integrated Brand Experience training, Lilian is passionate about bridging the gap between brands and their consumers. Her vision is to see every brand she works on becoming a culture reference for consumers.


Wednesday February 28, 2018 3:00pm - 4:00pm WAT
Floor 2

4:30pm WAT

Digital Marketing Analytics, Media Planning & Buying
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Digital Marketing Analytics, Media Planning & Buying will discuss digital marketing analytics & media buying, review the concept, application, process and best practices involved when purchasing digital media inventory and measuring the impact of digital campaigns.

Speakers
avatar for Princewill Ejirika

Princewill Ejirika

Lead, Digital marketing., Heineken
Princewill is an experienced digital markerter with experience across social media marketing, media buying, planning and digital analytics, he has managed digital campaigns for some top local & international brands, He is currently the head of digital marketer at Vconnect & also the... Read More →
avatar for Henry Igwe

Henry Igwe

Media Planner & Buyer
Henry is a Google certified online advertising and marketing professional with a track record of creating and implementing successful media campaigns and strategies. He has 4 years active experience and sterling exposure in online advertising, marketing and community management.He... Read More →



Wednesday February 28, 2018 4:30pm - 5:30pm WAT
Floor 2
 
Thursday, March 1
 

10:00am WAT

Legal Clinic For ICT Businesses
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

Technology startups and digital marketing firms who constantly do business in cyberspace are being faced with a new set of legal dilemmas which call for equally innovative solutions. Business owners and intending startups need bespoke solutions on the best ways to surf the legal landscape and to improve their businesses.
Canary Legal has designed the Free Legal Clinic for ICT Businesses. This event will feature our team of legal experts providing hands-on solutions in the form of business and legal advisory services.

Thursday March 1, 2018 10:00am - 6:00pm WAT
Canary Legal Office
  Off-Campus, Multi-Format

10:30am WAT

Selling on Social Media vs E-commerce - Where's The Real Money?
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Will the fast emerging, millenials-driven world of social media trump the billion dollar e-commerce industry? Is there some truth to the theory of a future of social selling? Or will e-commerce maintain its strong foothold on the online ecosystem?



Speakers
avatar for Olamide Bada

Olamide Bada

Managing Director, JUMIA FOOD NIGERIA
Olamide Bada is the Managing Director of Jumia Food Nigeria, the #1 food delivery platform across Lagos, Abuja and Port Harcourt - ensuring the food you love, delivered fast! Since its launch in November 2012, Jumia Food has expanded to 11 African countries and has attracted hundreds... Read More →
avatar for Otis Elendu

Otis Elendu

Founder, LENTIS HUB
Elendu Otis .E is a business man from Imo state, Who has strong passion for E-Commerce, Telecommunication and Politics. Started Business immediately after leaving school in 2014 with Jumia Market place. He Schooled in Federal University of Technology Owerri with a B.Tech. Went ahead... Read More →
avatar for Toju Foyeh

Toju Foyeh

Founder, Toju Foyeh
Toluwaloju Olowofoyeku (Toju Foyeh) was born in the late 80’s, developed a passion for fashion at a young age. Growing up, she was surrounded by several family members who were into fashion. As a young couple her parents started a clothing line and her grandmother was a designer... Read More →
avatar for Adebayo Oke-Lawal

Adebayo Oke-Lawal

Designer, ORANGE CULTURE
Adebayo Oke-Lawal is the creative director behind the cult brand Orange Culture.
avatar for Ehinomen Rose Umane

Ehinomen Rose Umane

Business Development Lead, BellaNaija
Rose Umane is the Business Development Lead at BellaNaija.com where she has worked on majorbrands in various sectors ranging from financial institutions, white goods, FMCG, NGO’s amongothers. She is quite skilled in the monetization of media (tech), partnerships and building pr... Read More →



Thursday March 1, 2018 10:30am - 11:30am WAT
Experience Stage
  Panel

12:00pm WAT

SMWLagos Techaholics 2018: Policy Activists & Technology Growth
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


#SMWTechaholics — a tech talk meet-up event to get young, creative and savvy techpreneurs mentored by gurus in the evolving digital space. Techaholics event, hosted by @OnlineHubNG, follow a ‘fireside chat’ format where industry influencers are asked questions revolving around the tech community in Nigeria, Africa and the rest of the World.


At the Social Media Week Lagos 2018 Edition; the conversation will revolve around “Policy Activists & Technology Growth” as it relates to the Nigeria's Tech Ecosystem to facilitate Innovation, Collaboration and Explore potential frontier for digital transformation.

Speakers
avatar for Ishola Adebayo

Ishola Adebayo

Creative Director, OnlineHubNG
Ishola Adebayo is the Creative Director of Online Hub Educational Services (aka -- @OnlineHubNG –www.onlinehubng.com); Nigeria’s foremost Digital Content Platform. And also the Project Lead for RockSpace Nigeria (the 1st Co-Working Space & Ideation Lab in Abeokuta, Ogun State... Read More →
avatar for Oluwamayowa Oshidero

Oluwamayowa Oshidero

Founder, Equilbrium Zone
I'm a digital and business transformation strategist. I help businesses analyze their current state, craft out strategies to drive growth while ensuring the best leverage of technology and digital platforms to ensure efficiency.I am the founder of Equilibrium Zone, a company committed... Read More →


Thursday March 1, 2018 12:00pm - 1:00pm WAT
Floor 2
 
Friday, March 2
 

2:30pm WAT

Storytelling Through Film - A Panacea
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Movies and all forms of visual storytelling, have always been more than just a tool for entertainment. Over the years, film has been used as a tool for social re-engineering, promoting themes which form the notions and opinions of viewers. Film often forms the first impressions people have for other societies and cultures and  when utilized skillfully, has proven to be a huge tool in social development.


The current state of our nation and society, is heartbreaking. There is a crisis of fitting the identities of the individual (ethnicities) within the constructs of the community (nation). Internally, there are so many lines that divide. This is evident oftentimes in the manner in which harmless conversations on social media rapidly degenerate into a hate filled back and forth, which often play along the prejudiced lines of tribe, religion and societal status. 


Nollywood has a huge role to play by emphasizing storytelling as a tool for nation building. Telling the right stories and promoting positive themes, can provoke necessary discussions among individuals, in homes, offices and streets. Passing the right information will go a long way in correcting wrongly held views and notions, while promoting a society that is more accommodating, and tolerant to the individual as well as the society as a whole.

Speakers
avatar for Desola Ade-Unuigbe

Desola Ade-Unuigbe

Showbiz/Events Editor, BELLA NAIJA
Adesola Ade-Unuigbe is currently the Showbiz and Events Editor for Africa’s leading online lifestyle platform, BellaNaija.com. With an educational background in Mass Communications, she has had over 5 years experience in the media industry.
She has several notches on her belt... Read More →
avatar for Bolaji Kekere Ekun

Bolaji Kekere Ekun

Founder, 37THSTATE MEDIA PRODUCTION
Bolaji Kekere-Ekun is the founder of the 37thState media production company and a graduate of the Mastersprogramme in Film & Television production at the world’s foremost film school, The USC School of Cinematic Arts.He has been featured on MTV Base and BET Africa as one of Africa’s... Read More →
avatar for Tope Oshin

Tope Oshin

Filmmaker/CEO, SUNBOW PRODUCTIONS
Tope Oshin is a Nigerian television and film director, producer and casting director. In 2015 Pulse magazine named her as one of "9 Nigerian female movie directors you should know" in the Nollywood film industry. As a child she engaged in drawing, singing and dancing, and had aspirations... Read More →
avatar for Jade Osiberu

Jade Osiberu

Founder, TRIBE85
Jadesola Osiberu earned her first degree in Computer and Systems Engineering from the University of Manchester, but after a brief stint as a Software Engineer at Neptune Software, she returned to her true passion and went on to obtain a Masters in Media and Communications.Her career... Read More →
avatar for Imoh Umoren

Imoh Umoren

Director, PREMONITION PICTURES
IMOH UMOREN’S BRIEF PROFILE Imoh Umoren is a multiple-award winning Director and Producer. Born on 13th August 1982. He is vastly experienced in all parts of production, Studied Television and Film in Ryerson, Canada. Severally nominated for The Future Awards Screen Producer Of... Read More →


Friday March 2, 2018 2:30pm - 3:30pm WAT
Annex
  Panel, NXT Stage

3:00pm WAT

Narcissus & The Business Of Beauty Influencing
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Narcicuss was not in love with himself, he was in love with his reflection... this is why he fell for the bull and drowned! #DontBeLikeNarcicuss


Your potential followers are intelligent and can see through a facade. People want to see a true personality, they want the person behind the handle, they want you! Narcissus & The Business Of Beauty Influencing is an interactive session for established beauty influencers and up and coming beauty mavens to chat about challenges and opportunities in the digital beauty industry.


More than just an image, people care about the person, the individuality, the uniqueness of the brand, and what you're bringing to the table! Don't be like Narcicuss and fall for the bull! Find your voice in the online beauty space, learn how to work with brands and build an image that attracts major brands to you as an influencer.

Speakers
avatar for Alaezi Akpuru

Alaezi Akpuru

Head Of Social Media, JUMIA
Alaezi currently occupies the Head Of Social Media position at e-commerce giant, Jumia Nigeria.She has experience in Fashion Content Creation, Influencer marketing management and PR. She has previously worked at Fashpa.com and Toju Foyeh. She owns a contemporary womens-wear brand... Read More →
avatar for Mercy Familusi

Mercy Familusi

Business Development Lead, BEAUTY REVOLUTION STUDIO
Mercy is a beauty influencer who is passionate about the pursuit of healthy hair and great skin. She currently works as the business development lead at Beauty Revolution Studio and contributes occasionally to genevievemagazine.com.
avatar for Afua Osei

Afua Osei

Co-Founder, SHE LEADS AFRICA
Afua Osei is a co-founder of She Leads Africa, a media company for millennial African women. She is an expert in creating digital content and live experiences that impact and connect with a new generation of smart, ambitious African women.Afua has been all over the world with her... Read More →


Friday March 2, 2018 3:00pm - 4:00pm WAT
Floor 2
  Speakeasy

4:30pm WAT

de:Brief - A Meetup For Digital Experts
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


de:brief is a platform where industry experts discuss topics relating to the digital and creative advertising industry. de:Brief - A Meetup For Digital Experts is a panel discussion that aims to create and foster an ecosystem for people in the digital industry to share their experiences, views, ideas and suggestions about the development of the industry.

Speakers
avatar for Evans Akanno

Evans Akanno

CEO, Cregital Design Agency
Evans is the Founder of Cregital - A Digital Design & Development Agencythat collaborates with brands to increase their value and impact through branding and digital experiences. He is also Founder of Zegist.com a social network for everyday people.
avatar for Oluwaseyi Bank-Oni

Oluwaseyi Bank-Oni

Senior Account Manager, WEBCOUPERS
A combination of her experience in Digital Marketing working with major brands, along with an MBA in Marketing & Brand Management quickly earned this bubbly young woman the nickname “Branding Powerhouse”.With a solid understanding of the digital world, Seyi develops and executes... Read More →
avatar for Olufunbi Falayi

Olufunbi Falayi

Partner, PASSION INCUBATOR
Olufunbi is a Computer Science & Economics graduate of Obafemi Awolowo University, Nigeria. Also, studied Entrepreneurship and Innovation (Executive) at Stanford Graduate School of Business (GSB).He is a Partner at Passion Incubator; an early stage technology incubator and accelerator... Read More →
avatar for Neo Ighodaro

Neo Ighodaro

CTO, HOTELS.NG
Neo is currently the Chief Technical Officer at hotels.ng (the biggest online booking platform in Nigeria) and the Founder of CreativityKills, a software development agency. He has over 12 years of experience building and designing software.Neo is an active tech community builder... Read More →
avatar for Jeti Olaf

Jeti Olaf

UI/UX Consultant, Jeti Olafimihan
Jeti is a creative consultant offering a wide range of solutions to Organisations, SMEs and Start-Ups. She specializes in Ideation, Branding and User Interface/Experience Design. Her academic & professional experience in technology, business, and design along with her keen interests... Read More →
avatar for Abiola Seriki

Abiola Seriki

Client Service Manager, Webcoupers Consulting
I’m passionate about the growth and management of sustainable businesses across the world through digital transformation. I have over 4 years of experience strategizing and curating digital experiences for startups, SMEs and large businesses in Nigeria & UK. In my current role at... Read More →



Friday March 2, 2018 4:30pm - 5:30pm WAT
Floor 3
  Panel, Studio

5:45pm WAT

Influencer 2.0 The Future Of Influencer Marketing
Limited Capacity full
Adding this to your schedule will put you on the waitlist.

You need a:  Campus Badge to attend this event.


Influencer marketing is one of the most promising and underappreciated disciplines in the digital marketing mix. The notion of engaging people with the capacity to influence desirable audiences is not only attractive, but can also be incredibly effective when managed properly.


Influencer 2.0 The Future Of Influencer Marketing is a masterclass that opens an entirely new world to companies looking to connect with increasingly elusive and discerning audiences in ways that are more natural and relatable. As people are becoming more connected and mobile, companies have to explore creative approaches to earn attention and build relationships. The result? New relevance.


Participants will learn how influencer marketing is evolving and how to connect the dots between “influencer marketing” as it exists today to “influencer relations” of the future.

Speakers
avatar for Daniel Emeka

Daniel Emeka

Md/CEO, SURKREO COMMUNICATIONS
Daniel is an award-winning self-taught creative entrepreneur from Lagos with experience spanning marketing communications, creative strategy. He is a founding partner and creative director of Surkreo, a leading growth hacking company in Lagos that combines practical understanding... Read More →



Friday March 2, 2018 5:45pm - 7:00pm WAT
Floor 3